Site Fight: your website versus the competition

Cartoon superhero in blue and red flying forward with a determined expression

How does your site really compare?

Ever wondered how your website stacks up against your biggest rival? Now you can find out. Enter your site and a competitor's, and Site Fight puts them in the ring for a proper head to head.


We run more than 35 automated checks across both homepages: meta tags, security, schema, social links, page speed signals and plenty more. Then we present it as a boxing match, complete with a scorecard ranked by what matters most. Alfred, our robot, referees. He is fair, but he does not pull punches.


The clever bit is the Mind the Gap section. It shows the top three things your competitor does that you do not. Every finding comes with a plain-English explainer, so you are never left wondering what something means or why it matters.

Illustrated developer holding a wrench and a pink error icon, with code and tools around him on a dark background

Knowledge is power

Fair warning: this one is addictive. Most people check one competitor, then three more. That is rather the point. The clearer you are on where you are falling behind, the easier it is to do something about it.


Spotted some gaps you want closed? That is exactly the sort of thing we fix every day.